About Ironroad

Ironroad started in 2006 and won the Swedish Guldmobilen Award as Best New Company of the Year in Sweden same year. In 2008 we developed our VMS (video message service) technology, and launched it in 2010. VMS is now established in 12 countries in Europe, South America, Asia, and Africa.

Ironroad AB (publ), has offices in Stockholm, Sweden (headquarter), Norway, Denmark, Germany, India, Indonesia and the Philippines. Our partners and clients are several global mobile operators and media companies, such as Tele2, 3 Hutchinson, TeliaSonera, Globe, Indosat and Telkomsel.

Strategy

Through VMS Ironroad provides the mobile operators with a new revenue stream to complement a weaker revenue stream from voice calls. This cooperation builds long-term partnership.

VMS also enables companies or organizations to achieve an easy and cost efficient way to distribute video content to its customers. The use of the applications are almost endless, such as management information to employees, content owners distributing video content to customers, sports clubs distributing information to supporters, advertising films, promos etc.

When users have grown attached to VMS from companies and organizations they will start sending VMS between each other. As we expand our network of VMS partners abroad and connect our systems, users will be able to send VMS between countries without roaming fees. This will not only increase our user base but also make the market entrance level higher for our competitors.